Choose the route by the decision you need to make
Category links are most useful when they match the question in front of you. Before opening a live page, decide whether you are discovering options, comparing finalists, or checking details before shipping.
If you are still exploring
Start with shirts, shoes, or accessories. These routes give enough range without forcing a detail-heavy decision too early.
If the product type is already fixed
Use the narrowest route available. Sneakers, bags, watches, and sweaters are easier to judge when similar items sit together.
If you already have contenders
Stop opening new categories. Move to QC checks and compare photos, sizing, construction, and seller proof.
Practical rule
Open a broad category only when it helps you learn what you want. Once you know the item type, a direct route gives a better user experience because every new tab has a clearer reason to exist.